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Year 1
Year 2
Year 3


Year 1

Aims
This course has got two goals. The first one is to revise your general Englsih and give you an opportunity to build a sound basis. The second goal is that you learn to understand English spoken by tourists or written for them. You will of course improve your tourism specific vocabulary, learn about how professionals communicate with tourists, learn to write enquiries and complaints.

Topics covered among others are: images, travel guides, transport, destinations, safety, travel insurance, travel agents, hotels, types of tourism, business travel, food experiences, cruising and many more.

Coursebooks
  » Broadhead: Advance your English, CUP
  » Godnič Vičič: English for Savvy Travellers, TURISTICA

Recommended literature for the general module:
  » Vince & Emmerson: First Certificate Language Practice. Macmillan
  »
Flower: First Certificate Organiser, Thomson Heinle, LTP
  » Practice Tests for FCE. CUP / Longman / OUP
  » McCarthy, O'Dell & Shaw: Vocabulary in Use, CUP
  » any other grammar and vocabulary workbook on upper-intermediate level

Recommended literature for the tourism module:
  » Čeh: Coursebook for first year students, TURISTICA
  » Riley: Check Your Vocabulary Hotels, Tourism and Catering. P. Collin
  » National Geographic Traveler
  » Conde Nast Traveler
  » Business Traveler
  » Internet links (check at Course Links)

Course requirements
  » Attendance
  » Assignment (click here for more information)

Examination
The examination consists of three parts:
  » Written 1 (general part)
  » Written 2 (tourism specific part)
  » Oral (assignment presentation and topic discussion).

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Year 2

Aims
The second year course focuses on communication among tourism professionals. This involves communication through texts such as various kinds of reports, news, articles (professional and academic) as well as in more business oriented context.

Topics discussed are among others: image management, tourism's significance and its impacts, definitions in tourism, tourism reports, tourism industry news and magazines, research articles in tourism, careers in tourism, tourism enterprises, e-business in tourism, managing brands in tourism, prices and trends in tourism, innovations in tourism.


Coursebooks
  » Godnič Vičič, Š. (2004) Exploring English for Tourism. TURISTICA
  » Powell, M., Martinez, R. & Jillett, R.: New Business Matters. Thomson Heinle


Recommended literature
  » Maskull: Business Vocabulary in Use (upper-intermediate). CUP
  » Aspinall & Bethell: Test Your Business Vocabulary in Use (upper-intermediate). CUP
  » Maskull: Key Words in Business. Collins Cobuild
 
» Robins: Business Vocabulary in Practice. Collins Cobuild
  » any other business vocabulary workbook on upper-intermediate level
  » Internet links (check at Course Links)

Recommended reading
  » Trade journals: Hospitality Review
  » Academic journals: Annals of Tourism Research, Journal of Sustainable Tourism, Tourism Economics, Tourism Geographies, Journal of Travel & Tourism Marketing, Journal of Hospitality & Leisure Marketing, Journal of Vacation Marketing, Journal of Leisure Research, International Journal of Tourism Research, Journal of Travel Research, International Journal of Hospitality & Tourism Administration, Journal of Tourism Studies, Tourism Management, Journal of Hospitality & Tourism Research, etc. (You can find these in Turistica's library. More can be found in EIFL and ProQuest library databases.)
  » Business-oriented periodicals: Cornell Hospitality Quarterly, Harvard Business Review

Course requirements
  » Attendance
  » Assignment (click here for more information)
  » Portfolio (click here for more information)

Examination
The examination consists of three parts:
  » Written 1 (tourism specific part)
  » Written 2 (business specific part)
  » Oral (assignment & portfolio presentation and topic discussion).

Up


Year 3

Aims
The third year course takes communication among tourism professionals further by focusing on more business topics as well as on issues such as business meetings, negotiations, presentations and business correspondence. Full time students also work on a problem-based project.

Topics discussed are among others: public relations in tourism, cultural awareness in business, global advertising, management styles, mergers and acquisitions, ethical issues in business, business meetings, negotiations and presentations and similar.


Coursebooks
  » Godnič Vičič, Š. (2004) PBL Handbook for Students. TURISTICA
  » Powell, M., Martinez, R. & Jillett, R.: New Business Matters. Thomson Heinle


Recommended literature
  » Maskull: Business Vocabulary in Use (upper-intermediate). CUP
  » Aspinall & Bethell: Test Your Business Vocabulary in Use (upper-intermediate). CUP
  » Maskull: Key Words in Business. Collins Cobuild
 
» Robins: Business Vocabulary in Practice. Collins Cobuild
  » any other business vocabulary workbook on upper-intermediate level
  » Internet links (check at Course Links)

Recommended reading
  » Trade journals: Hospitality Review
  » Academic journals: Annals of Tourism Research, Journal of Sustainable Tourism, Tourism Economics, Tourism Geographies, Journal of Travel & Tourism Marketing, Journal of Hospitality & Leisure Marketing, Journal of Vacation Marketing, Journal of Leisure Research, International Journal of Tourism Research, Journal of Travel Research, International Journal of Hospitality & Tourism Administration, Journal of Tourism Studies, Tourism Management, Journal of Hospitality & Tourism Research, etc. (You can find these in Turistica's library. More can be found in EIFL and ProQuest library databases.)
  » Business-oriented periodicals: Cornell Hospitality Quarterly, Harvard Business Review

Course requirements
  » Attendance
  » Part-time students: Assignment (click here for more information)
  » Full-time students: PBL Project (click here for more information)

Examination
The examination consists of three parts:
  » Written test (business specific part)
  » Assignment (part-time students) or PBL Project (full-time students)
  » Oral (topic discussion and a business meeting; part-time students also present their assignments).


Up
© Šarolta Godnič Vičič. Website last updated on 15/10/2005.


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